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Product Consulting

 

Kayye Consulting offers product development and consulting services to manufacturers in the professional audiovisual industry. Backed by significant experience in marketing analysis and a clear understanding of a multiple channel product distribution strategy, Kayye Consulting has guided the development of new technologies, as well as the improvement of existing products.

Consumers have high expectations in the commercial and high-end home entertainment products and solutions that they purchase; however, the success or failure of a product does not necessarily rest with the consumer. It rests with the reseller that is selling that product, or the integrator that is integrating that product into a solution that they are providing. Since much of the product strategy in the professional audiovisual marketplace resides upon push marketing, adoption of a product by the reseller and integrator is critical.

Kayye Consulting has worked with both established manufacturers and upstarts in the residential and professional AV marketplaces to develop new products or work on existing product lines to help them meet the demands of the end users.

 

 

 

 

 
400 Meadowmont Village Cir.
Suite 425
Chapel Hill, NC 27517
  t. 919.969.7501
f. 919.969.7561